#6 – What is the difference between categories and tags?

2023.07.25.

The difference between categories and tags is the way they are used to group and characterize content in WordPress. Here are some of the main differences between categories and tags:

  1. Breadth and specificity: categories tend to cover broader topics or content types, while tags are more specific and detailed in characterizing content. Categories generally define the main topics or content types, while tags focus on keywords or phrases that describe the content in more detail.
  2. Hierarchy and structure: categories are organized in a hierarchical structure, which means that it is possible to create main categories and subcategories. This provides a more comprehensive content structure. Tags, on the other hand, are not linked in a hierarchical way and are used to describe the content in the form of individual tags or keywords.
  3. Content management and navigation. Using categories allows for easier management of content and navigation for visitors. Tags help you to collect and display related content and group content according to different criteria.
  4. SEO and search engine optimization: using both categories and tags can help with search engine optimization. The proper use of categories and tags to characterize and categorize content can help it to be found by search engines. However, it is important to structure and use categories and tags appropriately to avoid redundancy or the use of confusing features.

For optimal content grouping and characterization, consider the level at which you define the content topics and the specific information you want to add to the content. In general, assign categories to broad topics or content types, while tags should be used for specific features or keywords.

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